The mesmerizing teen drama “Euphoria” ranks as the second-most-watched show in HBO history and most tweeted about show for several reasons: In addition to its gripping storyline, haunting soundtrack and heartbreaking characters, the landmark show captivates with its dreamy, fantastical teen aesthetic.
A dazzling medley of nostalgic pieces and streetwear, the show’s wardrobe earned costume designer Heidi Bivens an Emmy nomination for Outstanding Contemporary Costume. From Rue’s baggy vintage tees to Maddie’s Y2K-reminiscent mini dresses, Bivens’ wardrobe choices are powerful, visually stunning and meaningful—fashion-driven storytelling at its best.
With an endless parade of TikTok and Instagram accounts and Pinterest boards dedicated to Euphoria fashion, the dramedy has become one of the most influential TV shows on fashion and pop culture in recent history.
At RetailMeNot, we are proud to count ourselves among the millions of star-struck fans of Euphoria High School style. In a previous post, we shared some tips for recreating Euphoria’s glittery, glamorous makeup looks. Now, determined to capture the glamorous, distinctive and highly covetable fashion aesthetic of the show, we’re sharing Euphoria-inspired outfits that pull inspiration straight from the wardrobes of our favorite characters.
Maddie Euphoria Outfits
Played by the similarly fashionable Alexa Demia, Maddie Perez is the show’s undisputed “It Girl.” Her wardrobe channels Y2K fashion—that is, the throwback trends of the early 2000s—with mini skirts, crop tops, matching sets and body con dresses. Maddie’s tastes may be expensive, but we were determined to find a [reasonably affordable] way to recreate her bold, eye-grabbing style.
These pieces pay homage our favorite Maddie Euphoria outfits:
Shop Maddie’s Outfit
Jules Euphoria Outfits
Jules Vaughn, played by Hunter Schafer, has an expressive style that evolves with her character. After season one, Jules swaps her whimsical, ultra feminine skirts and crop tees for edgier, punk-inspired baggy pants and chokers in season two. But even as Jules’s style evolves, her looks are consistently creative and covetable.
To replicate Jules’ Euphora outfits, we’re rocking the pieces below:
Shop Jules’ Outfit
Cassie Euphoria Outfits
Much like Jules, Cassie Howard (played by Sydney Sweeney) goes through a wardrobe transformation in the second season — mostly because she’s trying to copy Maddie’s style to try and catch the eye of the hunky-yet-psycho Nate Jacobs. One of the best fashion montages in the whole show involves Cassie strutting down the hallways in various reinterpretations of Maddie’s outfits. So whose style is it really — Cassie or Maddie’s? We don’t care; whatsoever it is, it’s fabulous.
We’ve included ideas for channeling some of the best Cassie Euphoria outfits below.
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Rue Euphoria Outfits
Played by the indomitable Zendaya, Rue Bennet is the loveable-if-troubled leading character. Rue is, shall we say, complex, and it comes out in her fashion. Compared to her glammed-up classmates, Rue’s outfits are fairly muted: she likes baggie graphic tees, oversized hoodies and her trusty black Converse. “I didn’t want to do any bright colors or fashionable trendy looks for her because of the seriousness of what she was going through,” costume designer Heidi Bivens explained in an interview.
But even without bright colors or fashionably trendy looks, Rue’s low-key, skater-reminiscent style manages to come off as effortlessly cool. Bonus: Rue Euphoria outfits are inexpensive and easy to replicate.
Here are some ideas:
Shop Rue’s Outfits
Kat Euphoria Outfits
Of all the characters in Euphoria, Kat Hernandez (Barbie Ferreira), might undergo the most dramatic metamorphosis. Kat goes from relatively modest, unmemorable clothing to a rebellious, sexually charged wardrobe peppered with chokers, suspenders and harnesses. In season two, she undergoes yet another style renaissance, embracing her role as a “good” girlfriend with cardigans and Midi skirt.
No matter which Kat fashion era you prefer, here are ideas for replicating your favorite Kat Euphoria outfits:
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Lexi Euphoria Outfits
Smart, shy and underrated, Lexi Howard, played by Maude Apatow, is arguably the internet’s favorite Euphoria character. Like her personality, Lexi’s fashion is understated — a stark contrast to the stilettos and dominatrix-inspired outfits of her peers. Lexi’s outfits are also unmistakably twee — that kind of preppy, kind of quirky, kind of hipster style that first rose to prominence in the 2010s. Think peter pan collars, chunky loafers and big ribbons.
Here are a few pieces to start building your Lexi-inspired closet:
Shop Lexi’s Outfit
The post Euphoria Outfit Dupes Plucked From the Wardrobes of Your Favorite Characters appeared first on The Real Deal by RetailMeNot.